Syn.in

A small Austrian company, The Emporia Telecom, has launched a simple mobile handset for the fast growing market populated by seniors. Discovering a latent demand for seniors-friends mobile phones for people over 65 years, it launched a mobile phone that has fewer teen-oriented features such as a camera, Internet access or instant messaging systems. The phone however has something more useful for seniors - a button to call relatives or friends during an emergency. The phone is also compatible with hearing aids.

Labels: mobiles, old-age